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Confident of their future, Indian consumers want to spend on clothes, gadgets and home products

July 19th, 2007 · No Comments

Indian consumers, a vast majority of whom see bright future on jobs, personal finances, and economy, with the index score of 135 (global average:97) have topped on the Nielsen’s “Global Consumer Confidence Index.” India has topped fifth time in a row on this index.

The Global Consumer Confidence survey is conducted every six months by A. C. Nielsen– the well known international market research organisation. This time (H1:2007), 26,486 consumers from 47 markets across Europe, Asia Pacific, North America and the Middle East, participated in the survey.

While, 93% of the consumers surveyed in India rated their job prospects, in the next 12 months, from “good” to “excellent,” 90% of them were quite confident of their personal finances, as well.

Interestingly, almost two-third (61%) of the respondents considered this time to be the good or excellent time to buy their needs.

While, 53% of the Indian respondents, according to the results, were investing their surplus in equity shares or mutual funds, 39% were also happy spending on their extra money on travel.

Apart from paying off their loans, Indian respondents, among others, would like to spend on buying new clothes (32%), new technology (29%), and home improvement and decorative items (32%).

Tags: Economy · Consumers/ Behaviour · Retail Research

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