IndiaRetailBiz

“We are honoured to receive this esteemed award at such a competitive forum, the team has worked hard to make The MobileStore the most loved and preferred brand in the telecom retail space. The award establishes the supremacy of The MobileStore brand in the telecom retail space not just in India but at a global level. Our experience so far shows that the Indian consumer is absolutely thrilled to have a one stop shop for his mobile needs and does not need to run store to store for various products, accessories and services.” – Rajiv Agarwal, CEO and Director, The MobileStore Limited.

‘The MobileStore,’ India’s largest retail chain of multi-brand and multi-service telecom stores, was conferred the prestigeous ‘Emerging Market Retailer Award 2008′ at the annual Retail City event organised at Dubai.

The retail chain, which commenced its commercial operations in April, 2007, is currently operating around 750 stores across 120 cities. In the next two years, it will penetrate further into the market by extending footprint of its network to 600 cities. During this period, the number of its stores will scale up over three-fold to 2,500.

The MobileStore operates through three store formats, called large, medium, and express, that occupy between 1,500 and 300 sqft of space. It also operates shop-in-shop formats inside large malls, hyper markets and large format stores. The telecom retailer also began online sales across 11 cities last week, when its website for sale of products and services was launched by famous dancer and star Malaika Arora-Khan.

The Retail City Awards are given in recognition of the outstanding achievements of retailers and their role in improving standards, developing new ideas and concepts and adopting corporate social responsibility.

The Emerging Market Retailer Award, in particular, has been designed to every year honour a retailer from emerging markets like India, China, Russia, UAE, and Brazil, who demonstrates success and excellence in operations and exhibits long-term ambition.

The Retail City is an annual international retail property development & investment event that showcases iconic architecture, revolutionary development and unparalleled investment opportunities to an international audience.

‘The MobileStore’ is the country’s ’one stop’ mobile solution retail chain offering a wide range of multi brand mobile phones, accessories, connections, and value added services.