Koutons Retail, among the country’s largest garment and fashion retailer retailer, has decided to go in for a massive expansion of its retail business. The Gurgaon-based Koutons Retail has been growing quite rapidly since it raised capital through IPO in September, 2007.
In the next 18 months, stores count of Koutons’ brands after expansion will more than double from current 665 stores to around 2,300 stores. The retailer will add about 1,600 stores to its existing 665 sores comprising 60 Koutons Family stores and 605 ‘Charlie Outlaw’ stores.
While Koutons brand is targeted at upwardly mobile male professionals, Charlie Brown brand caters to teenagers and young adult men. Koutons has recently also introduced apparel for children (Koutons Jr.) and for women (Les Femme) in some of its stores.
“We have presently 60 Koutons Family Stores and 605 Charlie Outlaw outlets. By end of 2009-10 fiscal, we would be expanding in both the categories and add 200 more Family Stores and 1,400 Charlie Outlaw stores,” said D P S Kohli, Chairman, Koutons Retail.
While entailing an investment of Rs 300 crore, this expansion, will help the company in more than doubling its turnover to Rs. 1,800 crore by March 2010. For the quarter ended 30th June, 2008, Koutons achieved a turnover of Rs 158 crore.
While, Koutons Retail was adjudged as the ”Most Admired Fashion Group,” its Chairman D.P.S. Kohli was awarded the title of “Most Admired Fashion Face” at Images Fashion Awards ‘08 Mumbai.
In another recognition for the group, Koutons “Charlie Outlaw” was included in the 2007 edition Limca Book of Records 2007 for opening 104 stores in a day.
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1 response so far ↓
Arpita Chatterjee // Sep 7, 2009 at 12:21 pm
I am a customer of Koutons. Lately I have purchased 2 T-shirts and 1 shirt from the Behala, Kolkata outlet. I did not notice the quality of the shirts at the time of purchase. When I went home and my brother wanted to give it a try, we were surpised to find that the quality of the shirts have degraded like anything. The texture of the cloth is like a mosquito net(to give you the right example). Earlier also we had purchased from your outlets but we did not have any complaint. The shirts are looking cheap bcoz of the quality. We again went there to find if we get something of better quality but unfortunately all looked the same and there are absolutely no good choices. Therfore I would request you to refund the money in lieu of these items as I am really dissatisfied with your products and I feel that we have wasted our hard earned money.
Please look into this urgently as I will be going on a tour at the end of this week. Please contact me at 09903979079 if you want any other details.
Arpita Chatterjee
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