IndiaRetailBiz

IndiaRetailBiz header image

Pantaloon launches 5th ‘Talwalkars Fit & Active’ gym in Noida; plans 6 more in 2 years

March 24th, 2009 · No Comments

Talwalkar Pantaloon Fitness Pvt Ltd, a JV between Pantaloon Retail and Talwalkars Better Value Pvt Ltd, launched their fifth ‘Talwalkars Fit & Active’ gymnasium at the Great India Place Mall, Noida, last Thursday. Spread across spacious 7,000 sq ft of space the gymanasium, together with ‘Talwalkars Sparsh’ — a spa brand, offer facilities for both ‘active’ and ’passive’ fitness regimes for their customers in NCR.

The inauguration of gymkhana was part of the joint venture’s plan of establishing 11 such fitness facilities across the country, in the next two years.

“We have projected 11 gyms in two-year period and we are on track,” said Kishore Biyani, CEO of Future group, on the occassion. In the next few weeks, the joint venture is getting ready to launch its sixth gymkhana at Siliguri in West Bengal.

According to Kisore Biyani, apart from fulfilling their tradional role as “shopping” centres, malls are now also emerging as preferred “leisure” destinations for customers. The JV will endeavour to enhance the customers’ mall experience by offering them a fully functional gymnasium and a spa at competitive prices. All this, according to Biyani, will not only be available in a superior ambience of a mall but will also have the convenience of security, proper parking facility, etc., of a mall.

Tags: Consumers/ Behaviour · Department Store · Expansion/ New Investment · Health, Beauty, Wellness · Indian Owned · JV/ Franchisee · Kishore Biyani (Future Group) · Lifestyle Segment · New Ventures/ New Launch/ Expansion/ Investment

0 responses so far ↓

  • There are no comments yet...Kick things off by filling out the form below.

Leave a Comment

Get Adobe Flash playerPlugin by wpburn.com wordpress themes