IndiaRetailBiz

Crossword, the country’s leading leisure and entertainment products chain, which sells books, music, gifts, toys, and games, among others, has added two more stores.

With the opening of the two new stores– one each at Bangalore (franchisee) and Shopper’s Stop, Hyderabad (shop-in-shop), the tally of “Crossword” stores across the country has gone up from 53 to 55. The retail chain is operating these 55 stores at several locations including Ahmedabad, Bangalooru, Chennai, Hyderabad, Jaipur, Kolkata, Mumbai, Nagpur, New Delhi, Pune and Vadodara.

Crossword, which was founded 17 years ago in October, 1992, was acquired from original promoters by Mumbai-based construction major K Raheja group. Apart from construction projects, Rahejas are also among the leading retailers of the country. Apart from Shopper’s Stop — their flagship lifestyle retail chain– they also own or control HyperCity, Home City, and Mothercare retail chains.

Raheja’s are also involved in retail infrastructure as they have built several retail malls. They have so far constructed three malls under the “In-Orbit” brand name at Mumbai (Malad), Vashi, and Hyderabad. They are presently also presently constructing three new malls at Bangalore, Pune, and Vadodara.