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Entries Tagged as 'Image Makeover'

Wal-Mart trims capex by one-third; will put focus on fewer and smaller new stores

November 2nd, 2008 · 1 Comment

Are changing times forcing Wal-Mart– the world’s largest retailer– to change its expansion strategy, or is it the Tesco’s success with its recently launched small sized supermarket stores chain in the US called ‘Fresh & Easy’ that has made most discount retailers to rethink about store-size strategy for their food and grocery stores in the […]

Tags: Image Makeover · MNC · FMCG · General Merchandise · Food & Grocery · Retail Strategy · Bharti (Bharti Retail/ Bharti-Wal-Mart) · Retail Trends

‘Pizza Hut’ goes in for image makeover; renames few outlets as ‘Pasta Hut’

October 10th, 2008 · No Comments

“I am confident that people will like what they see when they come into our restaurants.” Alasdair Murdoch, Head- Pasta Hut.

Pizza Hut, the world’s largest selling pizza restaurant chain, has renamed 30 of its restaurants in the U.K. to “Pasta Hut.”
The experimental change, which has been done to promote healthy eating, came into […]

Tags: MNC · Image Makeover · SBO (Single Brand Outlets) · Food, Beverages/ Restaurants · Specialty/ Concept stores

Big Bazaar to emphasise more on fasion products; increase margins

September 5th, 2008 · No Comments

Big Bazaar, the value hypermarket chain of Kishore Biyani owned Future Group, has created a sub-brand called ‘Fashion @ Big Bazaar’ to focus on selling apparel in fashion segment.
M S. Dhoni, India’s cricket captain for T20 and ODI formats, has also been roped in by Big Bazaar to promote its fashion business. In fact, he […]

Tags: Indian · Image Makeover · Apparel · Hypermarket/ Supercentre · Kishore Biyani (Future Group)

Domino’s to undertake massive expansion; reposition itself as ‘value for money’ brand

August 25th, 2008 · No Comments

“During last four months, we have opened outlets in Jammu, Panipat, Surat, Baroda, Nashik, Trivandum, Meerut and Patiala. While earlier, 70 per cent of our business used to be in metros and mini-metros, now the ratio is 50:50 between big cities and smaller Tier II and III cities.” — Dev Amritesh, Senior […]

Tags: Image Makeover · MNC · Expansion/ Investment/ Launch · Food, Beverages/ Restaurants · Brands/ Strategy · Advertising, Promotions, Pricing, PR

Fortis Healthworld renamed and repositioned; acquires CRS Health

August 18th, 2008 · No Comments

“The rebranding along with the acquisition is a significant move to take our interest in the wellness retail space to the next level.” — Sunil Godhwani, CEO and Managing Director, Religare Enterprises.

Fortis Healthworld, a Shivender Singh-led, pharmacy and wellness retail chain, owned by Religare Group (erstwhile owners of Ranbaxy group) […]

Tags: Indian · Mergers & Acquisitions · Image Makeover · Expansion/ Investment/ Launch · Specialty/ Concept stores · Health, Beauty, Wellness · Brands/ Strategy

Cafe Coffee Day goes in for image makeover; asks Landor to revamp the brand

August 3rd, 2008 · No Comments

Cafe Coffee Day (CCD), India’s largest chain of coffee shops, is undergoing a massive immage makeover. The retail chain, according to an ET report, has appointed Landor — the US-based leading international brand consulting firm– to revamp the brand and it to the NEXT level.
Landor Associates, which operates through 24 offices […]

Tags: Image Makeover · Indian · Expansion/ Investment/ Launch · Food, Beverages/ Restaurants · Brands/ Strategy · Retail Trends

Walmart to unveil new logo; drops hyphen/star, adds starburst

July 2nd, 2008 · No Comments

“This update to the logo is simply a reflection of the refresh taking place inside our stores and our renewed sense of purpose to help people save money so they can live better.” — A Walmart statement.
Get ready to welcome a new Walmart!
Yes, a Walmart without a hyphen or a star in its name.
The […]

Tags: Image Makeover · Hypermarket/ Supercentre · Bharti (Bharti Retail/ Bharti-Wal-Mart)

‘Music World’ undertakes expansion and revamping of stores; ties up with Apple to sell consumer products

June 23rd, 2008 · No Comments

“We have tied up with Apple for stocking a whole range of products in shop-in-shop format in Music World, including iPods and accessories.” –  Subrata Chowdhury, President (Books and Music), Spencer’s Retail.

Music World, the music retail chain of RPG group owned Spencer’s Retail, has tied-up with the US-based Apple Inc. — a […]

Tags: Image Makeover · Books/ Music/ Toys/ Gifts/ Leisure · Expansion/ Investment/ Launch · Consumer Electronics/ Home Appliances · RPG (Spencer's/ Other)

Subhiksha initiates revamp of old stores; image makeover exercise to cover 1,000 stores

June 17th, 2008 · No Comments

“Customers look for value and convenience, not ambiance. With the revamp of the stores, now customers can enjoy both the shopping experience and the savings in price.” — Mohit Khattar, President (Marketing), Subhiksha Trading.

Subhiksha– the Chennai based 11 years old, deep discount, no-frills, non-glitzy, retail chain promoted by R. Subramanian, is […]

Tags: Image Makeover · Infrastructure/ Malls/ Logistics/ Supply Chain · Subramanian (Subhiksha)

Levi Strauss undertakes expansion, diversification; enters ‘personal care’ space

June 16th, 2008 · No Comments

“Focussing on innovation in the existing product categories and non-apparel products is important to boost our business. We are already the largest player in jeans and casual wear, so we have to think of other avenues to push growth in future.” — Shumone Chatterjee, Managing Director, Levi Strauss (India).
Levi Strauss (India), the […]

Tags: Image Makeover · MNC · Expansion/ Investment/ Launch · Health, Beauty, Wellness · Accessories · Apparel