IndiaRetailBiz

On Friday, the 14th, we observed World Diabetes Day.
The main cause of diabetes, as every one knows, is obesity. Obesity, in fact, has now assumed epidemic proportions.
Casual Male– a fashion retail group– which specialises in retailing apparel and accessories for over-sized (read: big and tall) people, however, is delighted, because, Casual Male, and its […]

Subhiksha, the country’s largest food, grocery, and pharmacy retail chain, according to R.Subramanian, its Chairman and Promoter, has stopped selling fresh foods like fruits and vegetables from its stores.
This move, according to Subramanian, is a specific market strategy initiative of of the company.
Subhiksha’s fruits and vegetables business is an “add-on” business for its core […]

American voters have an incentive to vote in the US Presidential poll this Tuesday!
“If you care enough to vote, we care enough to give you a free cup of coffee,” says Starbucks, world’s largest coffee chain, in a one-minute TV promotion. The advertisement, first of its kind for Starbucks, was  aired on NBC […]

Titan Industries, the country’s largest maker and retailer of watches (Titan) and jewellery (Tanishq), which has recently also rolled out an eyewear chain called “Eye+,” has decided to leverage on its brand appeal by foraying into other lifestyle accessory products like apparels, bags, belts and wallets. Titan is a part of Tata group.
The […]

“Eight out of 10 products launched in the United States are destined to fail.”
“Roughly 21,000 new brands are introduced worldwide per year, yet history tells us that more than 90% of them are gone from the shelf a year later.”— Martin Lindstrom, Marketing Guru. Chairman-CEO, Lindstrom Co.

Martin Lindstrom, after a three-year long, $7 million neuromarketing study, […]

“Will I have enough to put on the table so my family can eat?” — Shopper’s concern.

Economic pain has begun to show.
In the US, where the impact of financial meltdown is most visible, shoppers have started to display disturbing changes in their buying habits, says a U S Today report.
Economic pain is […]

Hash-10 Telecom, a Chennai-based mobile stores chain, has been restrained by the Madras High Court from airing objectionable commercial advertisements directly attacking Subhiksha. Subhiksha operates a pan-India retail chain of value mobile stores.
Hash 10, which began its operations in 2005 is currently operating a network of 60-odd stores and 300 franchisee outlets in Tamil Nadu. According to […]

‘Ethnicity’– the newest kid on the block from Future group stable– went on stream this Thursday at Ahmedabad.
The new store format that has been billed as ‘everything Indian, seeks to promote ethnic brands, as opposed to national brands, of apparel, jewllery, handicrafts, home decor, beauty products, accessories, gifts, and other lifestyle products, was launched by […]

Marketers extensively use Visual Merchandising (VM) as a major tool to promote their brands in retail stores. FMCG major Dabur, however, is trying to use the retailers themselves in a novel way to push their digestive brand Hajmola as an after meal digestive.
A well known FMCG marketer (Dabur) has tied up with retailers […]

‘Gulmohar Park,’ Ahmedabad’s newest, swanky, lifestyle destination,  is getting ready to host Kishore Biyani’s dream project ‘Ethnicity’ as its anchor tenant from tomorrow.
The ‘Gulmohar Park’ lifestyle mall, located near Iskcon circle (opp Marriot’s upcoming hotel project), is in cl9ose vicinity of major retail names like Star Bazaar, Croma, Reliance Mart, Big Bazaar, and […]